Midas Press Release

Date: December 2007

MIDAS XL8 MIXES THE STARS IN MEXICO CITY

One of the biggest entertainment industry events on the Mexico City media calendar, the annual Lunas del Auditorio Awards, held in the city’s Auditorio Nacional, celebrates the best live talent, productions, and performances from across Latin America. Along with the top stars appearing onstage over the course of the evening, the new Midas XL8 digital mixing system made an equally stellar showing at FOH position.

Rodolfo Oropeza, owner of rental company ROA, supplied the XL8 for the event. The console was supervised by engineer Luis de la Rosa, whose company, Musica Moderna, also owns an XL8 system. Along with mixing some of the evening’s live performances, de la Rosa assisted Sergio Garza and a host of other mix engineers new to the XL8, with uniformly positive results.

“The XL8’s intuitive work surface meant all the first-timers quickly came to grips with their mix, proving the familiar feel of Midas analog boards is intact on the new digital flagship,” says Nicolas Betancur, Inside Sales Engineer, Latin America, Bosch Communications Systems. “We are glad the XL8 system found its natural place as a FOH console for this prestigious evening at the Auditorio Nacional, one of the leading cultural venues in Mexico and Latin America. World-class Midas audio quality, proven reliability, ease of use, and amazing processing power really put XL8 in a league of its own as a digital system. It was the ideal solution for the highest-level requirements and expectations of the international artists that performed here tonight.”

Stars that performed with the XL8 included Armando Manzanero & Susana Sabaleta, Café Tacvba, El Rey Leon (Lion King), Emmanuel, Filippa Giordano, K-Paz de la Sierra, Miguel Bose; Rosana, Marco Antonio Muniz, and Aleks Syntek.

In addition to the red carpet, celebrities, and champagne, the main awards show is accompanied by “Expo Live Stage,” held in the entrance to the auditorium, where major rental companies and promoters showcase the audio, video, and lighting systems that made their projects from over the previous year a success. More Midas activity was underway at the booth of Representaciones de Audio, Midas & Klark Teknik’s Mexican distributor, who displayed and demonstrated Midas Verona and Siena consoles, along with a Klark Teknik Helix digital EQ system.

http://www.lunasauditorio.com/index.asp?action=content.main&cID=25,51

 

ENDS

All brands and trademarks are recognised.

Editor’s information:
Midas live performance mixing consoles have been used by the world's most demanding sound engineers, performers and rental companies for three decades. The company strives to raise the standards of sonic quality through its programme of continual research and development, implementing new control functionality and user-friendly desk operation to anticipate and accommodate the ever-evolving needs of audio professionals who specify Midas consoles for their major tours, festivals, international events, broadcast projects and prestigious fixed installations.

Klark Teknik was founded in 1974 and in the years immediately following, their innovative approach to design and development allowed them to introduce some truly groundbreaking designs. Klark Teknik was responsible for the world’s first digital delay and digital reverb units, however it was their concepts for equalisation devices that really changed the world of professional audio resulting in the DN370 and the famous DN360. Today Klark Teknik continues to bring innovation in design and dedication to engineering and sonic quality in both the analogue and digital realm of signal processing, with the Square ONE and Show Command ranges updating the brand.

Contact persons for readers and press inquiries:

Guy Low
Sr. Copywriter | MarCom
Bosch Communications Systems
Telex Communications, Inc.
12000 Portland Ave. South
Burnsville, MN 55337
Phone: 952-736-3935
Fax: 952-736-4582
guy.low@us.telex.com

James Edlund
Public Relations Manager
Bosch Communications Systems
Telex Communications, Inc.
12000 Portland Ave. South
Burnsville, MN 55337
Phone: 952-736-3901
Fax: 952-736-4582
james.edlund@us.telex.com


www.boschcommunications.com

Press contact:
Caroline Moss
Caroline Moss PR
T: +44 1273 689018
Email: pr@carolinemoss.co.uk

 

Bosch Communications Systems—a business unit of Bosch Security Systems—is one of the world's leading manufacturers and suppliers of professional audio, wireless, life safety and communication equipment. Bosch Communications Systems offers complete system solutions for the world's most critical, high-profile installations and events.

The Bosch Group is a leading global supplier of technology and services. In the areas of automotive and industrial technology, consumer goods, and building technology, some 260,000 associates generated sales of 43.7 billion euros in fiscal 2006. The Bosch Group comprises Robert Bosch GmbH and its roughly 300 subsidiary and regional companies in over 50 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch spends more than three billion euros each year for research and development, and in 2006 applied for over 3,000 patents worldwide. The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as “Workshop for Precision Mechanics and Electrical Engineering.”

The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant up-front investments in the safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Additional information can be accessed at www.bosch.com.