Ref: Caroline Moss PR0621
Date: September 2007

MIDAS XL8 JOINS DEE DIGITAL’S INVENTORY TO PROVIDE INTERNATIONAL DRY HIRE

Belgian rental company DEE Digital has added a Midas XL8 Live Performance System to its inventory. Formed a year ago as a subsidiary of established rental and production company Dee Sound & Light, DEE Digital has been set up to address the growing demand for digital console rentals.

“We’re looking at a new market with this division, and moving more into the dry hire side of things,” says DEE managing director André Schneider. “There is a growing trend towards productions taking the digital control system out on tour and renting speakers and the rest of the equipment locally.”

As well as carrying out rentals in Belgium, DEE Digital will make its XL8 available to the international market. “With the 24/7 worldwide support of Midas we feel confident in XL8 being out on hire, wherever it is across the globe,” he says. “We are active in full production work across the whole world, from Brazil to Australia, and can provide lights, sound, crew, transport etc, so this new division is a good fit with the rest of our business.”

DEE has used Midas consoles extensively for 15 years, and has a large inventory across the company’s analogue range. “With XL8 you don’t lose any of the advantages of analogue Midas consoles at all,” he says. “What you gain is a total digital audio network, control centre and complete show control, not to mention an unrivalled dynamic control system. The ergonomics, sound and features are Midas all the way.”

The company’s existing clients include Elvis Costello, Seal, Van Morrison, Status Quo, The Waterboys, Julien Clerc, Smokey Robinson, Caetano Veloso, Jill Scott, Sonny Rollins, Royal Flemish Philharmonic and Randy Newman; Monsterjam, NRJ Radio, WWE, as well as corporate including L'Oreal, Mercedes, Electrabel, Disney On Ice and Hewlett Packard.

Photo caption: L to R: Dee Digital’s André Schneider and Johan Werbrouk with Midas and Klark Teknik’s international sales manager David Wiggins

Bosch Communications Systems—a business unit of Bosch Security Systems—is one of the world's leading manufacturers and suppliers of professional audio, wireless, life safety and communication equipment. Bosch Communications Systems offers complete system solutions for the world's most critical, high-profile installations and events.

The Bosch Group is a leading global supplier of technology and services. In the areas of automotive and industrial technology, consumer goods, and building technology, some 260,000 associates generated sales of 43.7 billion euros in fiscal 2006. The Bosch Group comprises Robert Bosch GmbH and its roughly 300 subsidiary and regional companies in over 50 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch spends more than three billion euros each year for research and development, and in 2006 applied for over 3,000 patents worldwide. The company was set up in Stuttgart in 1886 by Robert Bosch (1861-1942) as “Workshop for Precision Mechanics and Electrical Engineering.”

The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant up-front investments in the safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Additional information can be accessed at www.bosch.com.